With excitement building towards the first digital Abuja International Housing Show (AIHS), the organizers of the largest housing event in Africa have released a statement to point out more benefits for participants.
In compliance with current safety measures against the spread of covid-19, the show will be holding its first virtual edition from 21st to 24th July while presenting participants with just as much opportunities as the physical edition, or even more.
According to the statement signed by the show’s convener, Festus Adebayo, current plans means that Digital AIHS 2020 will become the Facebook of the housing industry in Nigeria and Africa.
The Digital AIHS 2020 will present the biggest digital marketing platform ever seen in Nigeria, thereby kick-starting a new era for companies and brands to network and amplify their businesses to a global audience with minimum effort.
The organizers reveal that through the Digital AIHS 2020 platform, Sponsors and exhibitors at AIHS 2020 can upload their media content such as company logo, websites in all media format including videos, PDF, Microsoft, excel, power point etc into their virtual exhibition booth.
Exhibitors and sponsors can provide banners to be displayed at the Virtual Lobby of the conference environment; Upload a pre-recorded video of their products and services to their exhibitor booth.
AIHS 2020 comes with an integrated Announcement board for sponsors and exhibitors to announce new product launch, offer daily deals to attendees such as redeemable gift voucher for customers loyalty.
All these will give participants at AIHS 2020 a good users experience during and even long after the show,’’ they said.
Unlike other one-off virtual conferences available in the market, AIHS 2020 Virtual Conferences will remain open after the conclusion of the scheduled July 21th to 24th virtual conference for a powerful networking effect.
Exhibitors booths will remain open for attendees to download collateral and browse exhibitors booth and view the recorded conference sessions.
AIHS 2020 comes with message Forums for event attendees, exhibitors, speakers and sponsors to participate in private chat and Group Chat that are available in real time chat before, during and after the conference.
Exhibitors at AIHS 2020 have access to marketing analytics that deliver insights and help analize data about attendees who visit their virtual booth. Importantly generate reports and downloadable lead spreadsheet
Every virtual exhibition booth at AIHS 2020 is fully integrated with Zoom.us. and YouTube Live for exhibitors to launch Zoom Webinar or live streaming from their virtual booth or virtual auditorium and invite all attendees to participate before, during and after the event. Importantly, every virtual booth is fully integrated with Customers Relationship Management CRM providers such as Salesforce, Hubspot, Mailchimp to automatically capture hot leads.
Each virtual booth at AIHS 2020 will be fully integrated with social media handles such as Facebook, Twitter, Google, for exhibitors to easily launch any of the social media live for all visitors to see and for massive daily traffic.
The organizers said exhibitors are free to invite friends to their booths, hold meetings with them and also carry out a virtual tour to their sites – something that is impossible in a physical event.
‘’As far as we are concerned,’’ said Adebayo, ‘’this exposes companies to the opportunity of digital marketing like never seen before.’’
Digital AIHS 2020 is a premium avenue to interact with global participants. From the comfort of their homes or offices worldwide; numerous participants are going to join in the event and meet with companies that they wouldn’t have been able to meet.
With a click of a button, participants will be able to enter into the show’s virtual lobby, where they will see all companies and interact with any one they so wish.
‘’Visitors can now leave a voice or video call when they visit a virtual exhibition booth. Unlike other services available in the market, this is truly a new game changer, as it affords the virtual exhibitors to equally reply by leaving a voice call or video call for a good user’s experience like never before.” the statement read.
Other benefits for exhibitors includes extended advertisement on other platforms owned by the show’s organizers like the Housing Development Program on AIT and TVC.
Digital AIHS 2020 will save cost for exhibitors as they will only have to be in their offices or project sites and interact with hundreds of participants, selling their products. The reach companies will have with the digital AIHS will be more than in the physical as it will be easier for people to participate since they don’t have to deal with the troubles of travelling.